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	<title>#customer experience Archives - Nuclei Brand Marketing Solutions</title>
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		<title>#whoownsthecustomerexperience?</title>
		<link>https://nucleibrandmarketing.com/blog/who-owns-the-customer-experience/</link>
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		<dc:creator><![CDATA[admin2015]]></dc:creator>
		<pubDate>Thu, 04 Jan 2018 01:52:35 +0000</pubDate>
				<category><![CDATA[#customer experience]]></category>
		<guid isPermaLink="false">http://nucleibrandmarketing.com/?p=582</guid>

					<description><![CDATA[<p>My girlfriend &#038; I always enjoy a soy latte after lunch. On one occasion we were served off-spec soy latte with blobs of over boiled soy milk. Yet more than one service staff insisted that the two cups were ok. Totally dissatisfied with such a nonchalant attitude, I approached the counter &#038; cried, “Where is [&#8230;]</p>
<p>The post <a href="https://nucleibrandmarketing.com/blog/who-owns-the-customer-experience/">#whoownsthecustomerexperience?</a> appeared first on <a href="https://nucleibrandmarketing.com">Nuclei Brand Marketing Solutions</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>My girlfriend &#038; I always enjoy a soy latte after lunch. On one occasion we were served  off-spec soy latte with blobs of over boiled soy milk. Yet more than one service staff insisted that the two cups were ok. Totally dissatisfied with such a nonchalant attitude, I approached the counter &#038;  cried, “Where is the QC?&#8221; Only then did the barista take away the two off-spec cups &#038; replaced them with acceptable ones. What was planned as a chill-out coffee session became a quick drink &#038; go moment.</p>
<p>The question of &#8220;who owns the Customer Experience? &#8221; cropped up? After much debate, it was aligned that it is that of the Business Owner.  But the corporate culture &#038; pride in one&#8217;s work are key influencers! How do we cascade the right attitude &#038; desired behaviour to ensure the ultimate omni-channel experience? A barista at another cafe chain shared some light. She presented perfect cups of soy latte with detailed 3 tier leaf design keeping the soy milk respectably hot consistently!</p>
<p>She told us it is their company culture that all baristas cannot present coffee without a pattern on it. She knew that over boiled soy milk would end up as blobs. A toast to many more great cups!</p>
<p>The post <a href="https://nucleibrandmarketing.com/blog/who-owns-the-customer-experience/">#whoownsthecustomerexperience?</a> appeared first on <a href="https://nucleibrandmarketing.com">Nuclei Brand Marketing Solutions</a>.</p>
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